3J58CZjS

1
200:01
3all right good evening everyone welcome
400:03
5back to the e3 Coliseum for our final
600:06
7session of day two and this is a really
800:08
9special one
1000:10
11you know 2018 we're halfway through the
1200:12
13year and two things in entertainment
1400:16
15have really affected pop culture in a
1600:18
17big way and we're excited to have some
1800:21
19of the creative visionaries behind both
2000:23
21of those with us
2200:24
23of course for tonight how many for
2400:27
25tonight fans in the house all right for
2600:30
27tonight has become an absolute
2800:32
29phenomenon you know I've worked in games
3000:35
31for over two decades and I've never seen
3200:37
33a game take over pop culture like this
3400:40
35so rapidly so we're excited that Donald
3600:42
37mustard the worldwide creative director
3800:44
39at Epic Games is here Donald's been
4000:46
41making games for decades but of course
4200:48
43fortnight is what everyone's talking
4400:50
45about now and we have a very special
4600:52
47guest joining us as well
4800:54
49Avengers infinity war anyone see that
5000:56
51maybe well we're so honored that the
5201:01
53director of that film along with his
5401:03
55brother Joe Russo is here and in
5601:06
57addition to being a big fan of video
5801:07
59games of course Donald and Joe worked
6001:10
61together very recently on a little
6201:12
63special crossover event between
6401:15
65fortnight and Avengers that we'll talk
6601:17
67about and everything else related to
6801:19
69games technology and storytelling in
7001:22
712018 so please join me in welcoming
7201:23
73Donald mustard and Joe Russo
7401:25
75[Applause]
7601:29
77everyone first of all welcome to e3 Jeff
7801:40
79great to be here yes
8001:42
81so I'll kick this off with you know
8201:44
83everyone knows that Donald is a longtime
8401:46
85video game developer and fan you know
8601:49
87when this event happened with the
8801:52
89crossover I think everyone was like
9001:53
91amazed like wow you wouldn't know the
9201:55
93Russo brothers are into video games tell
9401:58
95us I mean what's your what do you play
9602:01
97what's your history was sort of the
9802:02
99minimization I'm a pop culture junkie I
10002:05
101grew up reading comics playing video
10202:09
103games I had Atari I had in television I
10402:11
105had a Nintendo you know as a kid that my
10602:14
107parents would come down at it put me to
10802:16
109bed and then they'd come down at 3:00 in
11002:18
111the morning get a glass of water and
11202:19
113they'd find me playing space invaders on
11402:21
115Atari so I moved into altima when I got
11602:25
117an apple to see so some some old school
11802:28
119some og references but in inspirations
12002:32
121so I you know I've been playing games
12202:36
123for years I had when call duty was the
12402:39
125thing years ago I had a big-screen
12602:43
127installed in my house so that I could
12802:44
129get as immersive as possible I'd sit
13002:46
131like five feet from the screen thinking
13202:49
133that would help me beat some
13402:51
135fifteen-year-old playing me somewhere
13602:56
137else in the world and it never helped so
13802:59
139then obviously it got in a fortnight
14003:01
141with everybody else cuz I've got four
14203:03
143kids and they started talking about and
14403:05
145I said I gotta sit out and play this and
14603:08
147then I got sucked in my son and I play
14803:09
149all the time together so amazing well
15003:11
151yeah it's become such a phenomena Donald
15203:13
153you know tell us a bit about fortnight
15403:16
155from your perspective because you've
15603:18
157been you know in making games share Salt
15803:21
159Lake City for so many years and then you
16003:23
161know join the epic family and you know I
16203:25
163think a year ago at e3 we were talking
16403:28
165about you know fortnight and it was here
16603:30
167but you know it was one of one of the
16803:32
169many games at e3 here we are a year
17003:34
171later it is such a phenomenon from your
17203:37
173perspective having made games for so
17403:38
175many years what has it felt like to sort
17603:40
177of see you know it cross over
17803:42
179not just to gamers but it's just that
18003:44
181like you know kids families around the
18203:46
183world women men everyone is playing for
18403:48
185tonight I mean I think I think it's been
18603:51
187the most humbling thing ever
18803:54
189like just to see something catch fire
19003:57
191like this and to to be so popular and
19204:00
193and across so many boundaries is just is
19404:03
195astounding and and no one could have
19604:06
197predicted it right I think you know at
19804:08
199the end of the day we're always just
20004:10
201trying to make really cool games that a
20204:12
203really fun that can delight people and
20404:15
205bring them joy and and so it's just been
20604:18
207it's been really cool and we just try
20804:21
209every day to say how can we how can we
21004:23
211entertain people and how can we make
21204:25
213them happy and so it's been it's again
21404:28
215just humble like we just it doesn't even
21604:31
217feel real and what I love about for
21804:33
219tonight is it never ends like you were
22004:34
221teasing me last night it's like wait
22204:35
223until you see what happens a few weeks
22404:37
225here there and it's like you know every
22604:39
227week it feels like there's something new
22804:40
229happening major cool stuff comment
23004:43
231anything to share nope just the game
23204:48
233will the game will speak for it to
23404:49
235evolve over time but what I love is that
23604:51
237you're doing sort of serialized
23804:52
239storytelling with the game and Joe
24004:54
241you're obviously in the middle of a
24204:56
243story that we're going to have the
24404:58
245conclusion of I guess next year but I
24605:01
247want to talk a bit about that idea of
24805:02
249stories that don't just exist in you
25005:04
251know kind of a linear box where it's
25205:06
253sort of like it just happens but now you
25405:07
255know cinematic universe is writing in
25605:10
257many ways fortnight is its own you know
25805:12
259gaming universe that has this sort of
26005:15
261extended storytelling and I well that's
26205:16
263you guys you know in this day and age is
26405:19
265that what you think audiences want is
26605:21
267they want these sort of stories that you
26805:23
269know can persist over time I think
27005:26
271narrative is at the the core of human
27205:28
273existence and it has been since the dawn
27405:31
275of man I mean we we crave narrative
27605:33
277would crave storytelling he can find
27805:36
279narrative in anything at you know you
28005:38
281can find narrative in a six-second vine
28205:40
283no longer exists but you need to be able
28405:42
285to find there surviving right so I think
28605:45
287I think that you know the the the more
28805:50
289compelling the narrative the more
29005:51
291compelling the point of view the
29205:54
293stronger the emotional connection
29405:55
295from from the audience and that can be
29605:58
297in a game it can be in a in a film and I
29806:01
299think world building is a huge part of
30006:02
301that because that's attention to detail
30206:04
303it is it's it's it's it's creating
30406:08
305emotional investment intellectual
30606:09
307investment and if and if it's compulsive
30806:13
309or propulsive it's going to drive you
31006:16
311towards a climax and I think that every
31206:20
313you know every battle royale is a is a
31406:24
315narrative that you know that you're
31606:26
317trying to keep you're trying to get
31806:28
319yourself into the third act of yeah you
32006:29
321know and that's what's so addictive
32206:32
323about it yeah that's one the interesting
32406:35
325thing is you know fortnight it it is
32606:36
327about this you know this world where
32806:38
329you're sort of you know the author of
33006:39
331your own experience and yes there are
33206:40
333characters but a lot of Fortin I think
33406:42
335is about the battle bus from the feel of
33606:44
337the universe and allowing people to sort
33806:46
339of tell their own stories Adama we talk
34006:48
341about that of the idea of you know
34206:49
343players creating their own narrative
34406:51
345versus a more traditional kind of linear
34606:53
347narrative and you know how you think
34806:55
349about that interplay I think it's
35006:56
351interesting because I agree with you I
35206:58
353think that you know we've been humans
35407:00
355have been telling stories since probably
35607:03
357the first fire was ever made and that
35807:05
359first night people probably gathered
36007:06
361around the fire and someone was like so
36207:09
363I was out in the woods yeah and there
36407:12
365was a shape in the dark and I heard a
36607:14
367noise
36807:15
369right and then that started to build
37007:17
371this propulsion of a thing right and and
37207:19
373I think that and that you often you you
37407:22
375find the story in the telling of the
37607:25
377story and you know last night last night
37807:28
379we were we were talking and and I was I
38007:32
381was telling Joe the story of season five
38207:35
383of for a night like what none of you are
38407:37
385gonna hear I was I know it all he was
38607:41
387telling you about this because I know I
38807:43
389know that you can keep a secret right no
39007:45
391but but even in telling that story the
39207:48
393telling of that you're finding it in the
39407:51
395telling of your because you can you can
39607:53
397start to read the beats and the emotion
39807:55
399and so much of it is is that live
40007:56
401reaction
40207:58
403what do you think you saw my face I mean
40408:02
405I you know it's again I think that you
40608:05
407know
40808:05
409one of the core elements of narrative is
41008:07
411surprise and it's certainly surprised
41208:10
413and and I think that you know that's the
41408:14
415you know the the best thing about what's
41608:16
417going on in the world right now and I
41808:18
419think that narrative is changing faster
42008:19
421than ever has - speaking from my
42208:22
423perspective of being a filmmaker
42408:24
425two-dimensional - our storytelling has
42608:26
427had an incredible 100 year run
42808:28
429I think that's gonna end pretty soon and
43008:31
431I you know I can't see where that's
43208:32
433gonna be in five years or ten years but
43408:34
435I do know this is that I have four kids
43608:35
437ranging in age from 12 to 21 and I watch
43808:38
439their habits and their radically
44008:40
441different than any habits I've ever seen
44208:42
443yeah and I think that that you know like
44408:44
445their desire to go to a movie theater
44608:47
447and watch something collectively in
44808:49
449two-dimension they don't have that same
45008:51
451emotional connection that I did when I
45208:52
453went to it with my father and I have
45408:54
455memories of that that then make it an
45608:57
457event for me because it's built into my
45809:00
459psyche and my you know my subconscious
46009:02
461they don't have that you know they they
46209:05
463don't mind watching stuff on their
46409:07
465phones while they're on their computer
46609:08
467and absorbing content in in very facile
46809:13
469ways and they looking for innovation I
47009:15
471think that there's a really innovative
47209:17
473time and I think that what you're seeing
47409:19
475with fortnight and it's explosion is
47609:21
477this dialogue that's creating around the
47809:24
479world a space a collective space where
48009:30
481people can play together talk about
48209:32
483playing together watch each other
48409:33
485playing and like like you said Donald
48609:35
487it's a narrative that unfolds that you
48809:37
489create it's immersive and I do think
49009:40
491ultimately that's where we're headed is
49209:42
493immersion I think you know AR is gonna
49409:46
495you know alter the world very very
49609:48
497shortly yeah I totally agree and I think
49809:51
499the kind of the advent of some of these
50009:54
501new technologies combined with how do we
50209:57
503it's this new language we're gonna have
50409:59
505to learn like how do we how do we start
50610:01
507to shape narrative you know you know a
50810:05
509setting in a world that embraces agency
51010:08
511at its core that the agency of the of
51210:10
513the of the viewer is also the author of
51410:13
515that and how do you kind of shape and
51610:15
517mold that experience
51810:16
519is it Joe when you say something
52010:18
521provocative like that of a you know 5-10
52210:20
523years the traditional you know to our
52410:22
525theatrical feature might be gone when
52610:25
527you look at now what's happening for it
52810:26
529I mean are there ways do you think that
53010:28
531film where learners storytelling needs
53210:30
533to adapt or can sort of combine with you
53410:32
535know interactive tiny I think relevant
53610:34
537will always crave the structure of a
53810:37
539story told by someone else right but
54010:40
541there is also the experience of telling
54210:42
543your own story and discovering your own
54410:44
545story in a universe that's been created
54610:47
547for you to discover it in I do think
54810:50
549that you know I think VR is an immersive
55010:53
551experience
55210:53
553I've played games on it where I've had a
55410:55
555I don't know if you guys have this
55610:57
557experience but where I've had to take it
55810:58
559off after a half-hour because I was like
56011:00
561that's getting too intense for me and
56211:01
563it's a very complicated emotional
56411:05
565experience that you're having I think
56611:07
567that there are limitations to VR because
56811:10
569you have to be in a room where you're
57011:12
571not going to split your head on the wall
57211:13
573when you trip when you're doing
57411:15
575something crazy you know you're tethered
57611:17
577right now so when the techs limbs up it
57811:19
579may become more effective means of
58011:22
581storytelling
58211:23
583I think AR because when we can get
58411:26
585Google glass the size of Donald's
58611:28
587glasses you can go out and curate your
58811:30
589existence so this gentleman here could
59011:33
591he loves cats so he's sitting in the
59211:37
593audience looking up at us and he's
59411:39
595programmed into his Google glass that he
59611:41
597has cat he sees cats everywhere he goes
59811:43
599in his life
60011:44
601so as a cat here and there's a cat there
60211:46
603or you know how moment right now I'm a
60411:49
605Marvel fanatic I can have breakfast
60611:51
607every morning with Tony Stark through my
60811:52
609Google glass you can sit right across
61011:54
611the table from me and occasionally say
61211:56
613some you know programmed content that
61411:59
615that is curating a life experience and
61612:02
617that's where I think you know narrative
61812:04
619will start to evolve into this weird
62012:06
621merger between your everyday existence
62212:08
623and and fantasy so then I you know
62412:11
625imagine narrative starts to flex in the
62612:13
627spot where you know it's it's a I it's
62812:15
629procedurally generated in the way is it
63012:18
631becomes in many ways more like a game we
63212:20
633were setting up a set of rules and
63412:21
635circumstances but many different things
63612:24
637can have everyone have a different
63812:25
639experience it's as exciting is
64012:27
641is that you know over the last hundred
64212:28
643years there's been just a lot of work
64412:31
645and innovation figuring out how to how
64612:34
647to tell those two dimensional linear
64812:36
649stories in a very compelling emotional
65012:39
651way and over the last 30 40 years or so
65212:42
653you know there's been a different group
65412:43
655experimenting with nonlinear world
65612:46
657building right and I think that both of
65812:50
659those sets of pioneers have learned
66012:53
661different but complementary languages
66212:55
663and I think that over the next 50 to 100
66412:58
665years there's gonna be a new hybrid
66613:00
667language form that will be exciting and
66813:03
669awesome and like what a time to be alive
67013:05
671like we all get to be alive in the age
67213:08
673of this of this convergence so yeah of
67413:11
675this awesome thing that's gonna happen
67613:13
677is there anything that you know Joe is
67813:15
679able to do as a film director that
68013:16
681you're envious of as a game maker like a
68213:18
683billion thing okay like you can have a
68413:20
685close-up with a real human like that's
68613:23
687that's I mean the power of just an eyes
68813:26
689I wish I could I wish I could have an
69013:29
691actual human than I with yeah and on
69213:36
693your side you I mean when you look at
69413:38
695something like fortnight and you see
69613:39
697what's there
69813:40
699I mean what excites you what do you I
70013:42
701assume it inspires you in some ways when
70213:44
703you're thinking of your films but is
70413:45
705there anything there that you like I
70613:46
707think the most fascinating thing that
70813:48
709Donald's doing is evolving the game
71013:50
711through narrative that it's changing
71213:52
713constantly that surprises are being
71413:54
715thrown at you so that the landscape
71613:56
717changes and you know it you have to
71813:59
719adjust and you have to adjust your
72014:01
721gameplay and you have to adjust to to
72214:03
723the to the story and I think that you
72414:06
725know that that is part of what I was
72614:08
727saying about innovation that's a very
72814:09
729innovative concept is that the you know
73014:13
731you said it last night is that the
73214:14
733island is the character it's the main
73414:16
735character of the game and as the island
73614:18
737adjusts and shifts and things happen
73814:20
739that you know like the comet you know
74014:23
741there's there there's adjustments and in
74214:26
743in your game plan the way they can
74414:27
745approach it and then that then drives
74614:30
747conversation I would argue that right
74814:33
749now if you look at the market whether
75014:35
751it's anything in media it if it's
75214:37
753working it's driving a conversation
75414:39
755I think that now that we have a
75614:40
757collective way to communicate with each
75814:43
759other through social media that that the
76014:47
761things that are popping are driving the
76214:50
763highest conversations in social in the
76414:53
765social media space yeah well you know
76614:55
767now you've seen it with a lot of the
76814:56
769online content creators when you guys
77014:58
771dropped new content you talked to some
77214:59
773of the folks here this week at e3
77415:01
775they're like I love fortnight's so much
77615:03
777because every week it gives me new
77815:04
779content to talk about and to share with
78015:06
781my audience and create a story on their
78215:08
783own and then all the let's play it's the
78415:10
785same thing it's like someone in this
78615:11
787game telling their own story they're
78815:13
789sharing that video on Twitter it's their
79015:15
791unique content that you're a lot you're
79215:16
793giving them the tools to author their
79415:18
795own story so where does that end up
79615:20
797creating the campfire yeah and where do
79815:22
799you think that goes down there obviously
80015:24
801right now you know epic is setting up
80215:25
803the rules of you know the island the
80415:27
805story but you think of you know a master
80615:29
807storyteller like someone like Joe I mean
80815:31
809is there are there ways for people like
81015:34
811Joe and other creators to come in and
81215:36
813help you know tell their own stories or
81415:38
815set up their own islands or where do you
81615:39
817think this sort of goes I mean this is
81815:41
819this is the wild experiment right I mean
82015:43
821we're I mean I I think the hypothesis is
82215:46
823we could you could try something like
82415:48
825this and I think this is the interesting
82615:49
827thing and I don't know I would love to
82815:51
829get your viewpoint on this lake this is
83015:53
831not with film and with games it's it's
83215:56
833not the same authorial control that
83416:00
835salient be like a novelist has when they
83616:01
837write a book like I am I am one teeny
83816:04
839piece of a massive puzzle right where
84016:08
841there's all these doubt you know a
84216:09
843thousand puzzle pieces make up the
84416:11
845people that make for tonight and then
84616:13
847you know there's at least many hundreds
84816:16
849of people contribute to a film this
85016:18
851album is right thousands and every one
85216:21
853of those pieces is critical like if you
85416:23
855look at the whole a whole puzzle put
85616:24
857together and there's two or three pieces
85816:25
859missing it's not the puzzle right and so
86016:28
861I'm just a teeny piece and and it's
86216:31
863because all those other pieces are so
86416:33
865effectively working to make this puzzle
86616:35
867that it's actually a thing that's
86816:37
869awesome and and that changes how you
87016:39
871have to approach it as well right
87216:41
873because you need everyone to be lifting
87416:42
875to do this thing and so the magic of
87616:45
877that is when you get all these people
87816:47
879that are so trying to make sure that
88016:50
881they're part of the puzzle piece is perf
88216:52
883as possible magic can happen here right
88416:55
885because my core belief and I bet yours
88616:58
887is too is that what we the collective we
88817:00
889can do together is way better than what
89017:02
891the individual voice can accomplish and
89217:05
893so that's the hypothesis going into
89417:07
895fortnight is that another all the other
89617:10
897pieces of the puzzle are you right all
89817:12
899the players all the people engaging in
90017:14
901it and it was like what is and I don't
90217:18
903think we would have been brave enough to
90417:19
905try this in any other game I've worked
90617:22
907on at least right it was after fortnight
90817:24
909has started to come this huge thing
91017:25
911they're like what if what if we put a
91217:28
913comet in the sky
91417:29
915yeah what happens right what happens if
91617:32
917you know 125 million people start to
91817:35
919realize this is a thing and as that
92017:37
921plays out and I think it's it's gotten
92217:40
923us a lot closer to that campfire where
92417:44
925and this is the thing you probably wish
92617:46
927you had I can more closely than ever I
92817:50
929can be at that campfire seeing people's
93017:52
931reactions right and as I see it I can be
93217:56
933like okay I'm gonna add this piece down
93417:58
935to tell this a little differently what
93618:00
937if we try this again this might all fail
93818:02
939spectacularly right we've only we've
94018:05
941only know the fact that you can iterate
94218:06
943that quickly cuz sometimes you know the
94418:08
945film let me know you're always tweaking
94618:09
947adding scenes thinking about you know
94818:10
949what's the end credits you gonna be etc
95018:12
951etc but like with you I mean it's almost
95218:13
953daily I was asking you last night it's
95418:15
955know if you know how how far ahead do
95618:17
957you plan and like you might have ideas
95818:19
959but if people respond negatively to
96018:21
961something you do that may affect what
96218:22
963you're doing I think that that rapid
96418:24
965iteration daily that must be something
96618:26
967Joan you're in you know somewhat envious
96818:27
969up to that these guys can tweak things
97018:29
971so quickly in these digital living world
97218:31
973certainly and it's just you know it's
97418:33
975similar in that you know the Marvel
97618:35
977Universe is a narrative that's playing
97818:37
979out over ten years and and typically you
98018:40
981know we release a film we can see the
98218:43
983audience reaction to the movie and you
98418:45
985know that will then inform the next film
98618:47
987that gets made in a year or two yeah and
98818:50
989is that is that true is there actually
99018:52
991stuff that you tweak I mean I think it's
99218:54
993it's not necessarily tweaking it so much
99418:56
995as like understanding and taking in what
99619:00
997affected them yeah yeah what they what
99819:03
999what thematics they responded to emotion
100019:05
1001only what they found in the film you
100219:08
1003know you know when you're doing we had
100419:12
1005no idea that I mean I I loved Peter
100619:14
1007Parker as a character growing up I was
100819:17
1009on set directing that scene with him and
101019:20
1011Tony Stark at the end of the film and
101219:22
1013I'm tearing up so I knew I would be
101419:24
1015emotionally impacted I had no idea if
101619:26
1017the audience was gonna be as impacted as
101819:28
1019I was and and it becomes a thing so then
102019:33
1021you know that that's an something that
102219:35
1023goes into our brains is we're evolving
102419:37
1025the next narrative and saying that you
102619:39
1027know this important piece of information
102819:41
1029that really affected the audience for
103019:43
1031whatever reason the whole as it came
103219:46
1033together led to a moment that became a
103419:48
1035will that rise that helped week like
103619:50
1037next year's film because you see the
103819:52
1039reaction and it's like you know can you
104019:53
1041or do you sort of have to say like hey
104219:55
1043we have these two so it's further out
104419:56
1045like you know we make adjustments as we
104619:58
1047go no question as the unique situation
104820:00
1049with Avengers 3 and Avengers 4 because
105020:02
1051we shot them back-to-back so we had to
105220:04
1053conceive them so it's probably the first
105420:06
1055time that we didn't have that gestation
105620:07
1057period where we could take in what the
105820:10
1059audience felt and how they responded but
106020:14
1061we're always evolving and assessing and
106220:18
1063part of what we do that I think is some
106420:20
1065of the what Donald does about evolving
106620:21
1067the game is you know we go do pickups
106820:23
1069and and you know tweak pieces as we go
107020:27
1071we do have that flexibility to make
107220:30
1073assessments and adjustments in a way
107420:32
1075that we can try to maximize the
107620:34
1077narrative for the audience
107820:35
1079sure and similar what you're doing like
108020:37
1081on a weekly basis is you're assessing
108220:40
1083you know and changing I think it makes
108420:42
1085sense because I'm sure just again you've
108620:43
1087a lot of times you find the story and
108820:46
1089the telling of it right which is I'm
109020:48
1091sure when you're filming that scene
109220:49
1093you're like oh this is this is
109420:51
1095resonating in a certain way and and that
109620:53
1097could affect the music you decide to put
109820:55
1099on it or the way you just when you edit
110020:56
1101out that shot or you know I mean so
110220:58
1103there's there's all these awesome tools
110421:00
1105to do it so it's yeah it's fun stuff you
110621:04
1107guys I got to say when you announced
110821:06
1109this collaborative event of these sort
111021:10
1111of two worlds colliding I think everyone
111221:12
1113was like I can't believe this happened
111421:14
1115this is so cool tell us a little bit
111621:16
1117about the behind the scenes of you know
111821:18
1119making this happen
112021:19
1121how did that happen is again like every
112221:20
1123fan was like this is amazing but we
112421:22
1125can't believe that I stalked it that's
112621:27
1127not true though really you know it is
112821:29
1129yeah I was how do you find Donald
113021:31
1131mustard it's easy
113221:34
1133we you uh you know it's picked up the
113421:41
1135phone one day and said we've got we
113621:42
1137gotta track down Donald I wanna I want
113821:44
1139to talk to him yeah I had this idea and
114021:48
1141what was the idea and the idea initially
114221:50
1143was like and everything that I do is
114421:55
1145based on the 12 year old inside me that
114621:58
1147read comics and played video games and
114822:01
1149how I felt about those stories and what
115022:04
1151I wanted to see from them so the stories
115222:06
1153that we tell in Marvel are based on what
115422:08
1155I liked when I read them and how they
115622:10
1157impacted me same thing with videogames
115822:11
1159so in my mind you take chocolate and
116022:14
1161peanut butter you put them together and
116222:15
1163that's like crazy town so I figured if
116422:18
1165we could get Marvel somehow into
116622:21
1167fortnight that the 12 year old of me
116822:23
1169would lose their mind so that was really
117022:27
1171how else did you get the call from say
117222:29
1173hey let's let's put the Avengers inside
117422:32
1175fort night in some way I mean was it
117622:34
1177okay sure I don't know I told you this
117822:37
1179so I I'm not making this up like that
118022:40
1181morning I'd been so busy with the fort
118222:42
1183night had been putting off like I had to
118422:43
1185go to the dentist to dislike get my
118622:45
1187teeth clean and my dentist they had like
118822:47
1189a TV screen and I was I was watching
119022:51
1191Winter Soldier like which is another
119222:53
1193movie that Joe directed watching Winter
119422:55
1195Soldier I'm like man I love this movie
119622:56
1197so much
119822:57
1199I can't wait for Avengers to come out in
120022:58
1201like three weeks it's gonna be so
120223:00
1203awesome and that's what was three weeks
120423:02
1205for Avengers came out and that night
120623:04
1207when you called I'm like did I did I am
120823:07
1209I in some alternate you know I couldn't
121023:09
1211even believe it right likes I'm such a
121223:10
1213huge fan and so no I mean we just we
121423:14
1215started talking we talked I think we
121623:15
1217talked for an hour and a half two hours
121823:17
1219just that first night and by the end of
122023:19
1221it
122223:20
1223I don't spell it felt authentic it's
122423:23
1225what it's what you were just saying like
122623:25
1227the the kid in me ii was like this is
122823:28
1229what I would want if I was playing the
123023:30
1231game
123223:30
1233if there was the what's the best version
123423:32
1235of the world it would have been that
123623:34
1237there was some cool way that Venus could
123823:37
1239come into for a night and just you know
124023:38
1241and stay that's not the announcement yet
124223:51
1243no so that I think you know the fact
124423:54
1245that you said this was three weeks
124623:56
1247before the film came out is just like
124823:58
1249shocks me because it happened what was
125024:00
1251it like south fast he was able to move
125224:02
1253it really just a creative conversation
125424:05
1255about you know what could it be
125624:07
1257yeah you know and I had probably you
125824:11
1259know the most superficial idea of like
126024:13
1261skins or something right that I was like
126224:16
1263I think we could do something even more
126424:17
1265interesting than that like tell me a
126624:19
1267little bit about the movie what's going
126824:20
1269on in the film and where's my screening
127024:25
1271now you see what it really wanted but it
127224:29
1273you know again as a storyteller the
127424:32
1275point of view of infinity war is Thanos
127624:35
1277his point of view and and you know a lot
127824:39
1279of the key narrative moments in the
128024:42
1281movie turn on his character arc and and
128224:47
1283he saw that as a great way in to say why
128424:51
1285don't we bring that character it was
128624:54
1287kind of getting his own movie into
128824:56
1289fortnight and then it just started
129024:59
1291evolving then you thought of it you just
129225:00
1293stated on it for a couple days
129425:01
1295you called and said what about this and
129625:04
1297really just used me as a sounding board
129825:06
1299to make sure that it was germane to what
130025:08
1301we were doing in the film but he you
130225:10
1303know literally over like three days he
130425:12
1305came up with the whole concept of you
130625:14
1307know how famous could function in the
130825:16
1309world a fortnight and that's that's just
131025:18
1311amazing to me that you know you guys can
131225:19
1313turn that quickly it's a it's an army of
131425:23
1315amazing developers because and you know
131625:25
1317it's not just me like all everyone epic
131825:28
1319is you know just huge fans of Marvel
132025:32
1321kind of vendors and of you guys and so
132225:35
1323like it was like let's do it like just
132425:40
1325getting that done in that
132625:41
1327it was crazy like it was just a whole
132825:43
1329bunch of people and and I don't want to
133025:46
1331call it suppose maybe that one of our
133225:47
1333developers like he he was like I'm like
133425:50
1335do you want to go for this he's like
133625:51
1337gonna go for this and he literally lifts
133825:52
1339up his shirt and he has this huge
134025:54
1341Infinity Gauntlet tactic he's like well
134225:58
1343I'm ready I've been ready and Rob and he
134426:05
1345just and we just started cranking right
134626:07
1347and it was a whole just effort of all
134826:09
1349these people just it was a love letter a
135026:11
1351love letter to fortnight to the fans to
135226:13
1353the movies to the to the comics we grew
135426:15
1355up with and and I hope you guys could
135626:19
1357feel that you know when it came out
135826:21
1359right and that's what the cool team who
136026:24
1361this wasn't like some there was no like
136226:26
1363no money exchanging hands no weird so it
136426:29
1365was just just two of us set up phone
136626:32
1367going hey let's do something really
136826:33
1369close isn't it cool that that hopefully
137026:35
1371people are gonna get excited about and
137226:37
1373that the you know the kids in US would
137426:39
1375be excited about so you know something
137626:41
1377like that happens I think you tell me
137826:43
1379but I mean the reaction is least in
138026:45
1381terms of engagement everything with it
138226:46
1383was off the charts right I mean the fans
138426:49
1385really responded to it and someone was
138626:51
1387saying it's like you know we want more
138826:53
1389so when you guys look at you know the
139026:54
1391idea of these interesting crossovers I'm
139226:56
1393sure you want to protect sort of you
139426:57
1395know the the magic of what that was but
139626:59
1397I mean Joe when's the next crazy idea
139827:02
1399what's the next what set when do you
140027:04
1401have the next crazy idea what to do here
140227:05
1403I mean this is are you excited about the
140427:07
1405idea of not just even Marvel but just
140627:09
1407sort of you know being able to
140827:10
1409collaborate with Game crackers
141027:12
1411absolutely I mean just as a creative
141227:14
1413that's what excites me is what you know
141427:17
1415what can we do this is as a giant canvas
141627:20
1417that we're all part of now and I do
141827:21
1419think that that you know there are a lot
142027:23
1421of negatives to you know social media
142227:26
1423and there's a lot of amazing positives
142427:28
1425some of the negatives we've seen and you
142627:31
1427know Facebook data and Cambridge
142827:32
1429analytic and psyops and you know kinds
143027:37
1431of craziness but I think the positive is
143227:40
1433this you know this giant collective
143427:42
1435canvas right that we all have to paint
143627:45
1437on and I think when you can take
143827:47
1439something from over here and and merge
144027:50
1441it with something from over here and it
144227:52
1443creates energy and it's dynamic
144427:55
1445and it feels organic and innovative that
144627:57
1447you're gonna get a real response and
144828:01
1449that's because well we all crave the
145028:03
1451same things we crave you know surprises
145228:07
1453and and an engagement and I imagined all
145428:11
1455that that limited time nature but is
145628:12
1457also what makes it special it's sort of
145828:14
1459you know come in and engage that's like
146028:16
1461as few people want it back so that's as
146228:17
1463you think of the future I mean are there
146428:19
1465other sort of you know crossovers or
146628:21
1467other ideas does that appeal to you on
146828:22
1469the team
147028:23
1471yeah I mean I think I think for tonight
147228:25
1473is we're just getting started guys we're
147428:28
1475just getting started I mean I think
147628:30
1477there's I think there's so much room for
147828:32
1479and not to seem in for tonight for for
148028:35
1481games as a medium we're all just getting
148228:37
1483started right like this is I think
148428:40
1485there's just so much room to explore and
148628:43
1487so much innovation to be had and and and
148828:46
1489in the particular genre for tonight
149028:47
1491goodness like took that motion for a
149228:50
1493sconce five million players I mean it's
149428:53
1495it's you said it's a platform on which
149628:55
1497to tell stories now try all sorts of
149828:58
1499stuff yeah I mean Joe do you do you look
150029:00
1501at this and say hey I want we want to
150229:01
1503build a game or you know what do you
150429:04
1505think of how you want yeah but I mean
150629:05
1507our whole careers my brother and I have
150829:06
1509been trying our hand at diverse media
151029:09
1511I've done big movies little movies we've
151229:12
1513done drama comedy we've done television
151429:15
1515we've done half-hour TV hour-long TV
151629:17
1517we've done commercials and rest of
151829:20
1519development I'm a tech head and I like
152029:26
1521cutting-edge technology I want to see
152229:28
1523what how we can advance things what is
152429:31
1525the next story I mean I grew up on films
152629:33
1527I love them yeah I spend a lot of my
152829:34
1529time in a movie theater but you know I'm
153029:37
1531also happy to you know try and push that
153229:40
1533Boulder over the hill that takes us on
153429:42
1535to what the next thing is because you
153629:45
1537know nothing nothing lasts forever and
153829:46
1539you know evolution is is a natural part
154029:50
1541of our existence so what is next I want
154229:54
1543to I want to try to help bring that to
154429:56
1545people in a way that that is exciting
154629:58
1547and satisfying to them amazing well
154830:01
1549we're out of time we keep this going on
155030:03
1551for quite a while this is fascinating
155230:05
1553and I got to say on behalf of everyone
155430:07
1555here you guys have brought us both
155630:09
1557you know so much entertainment this year
155830:10
1559with both Avengers and fortnight and
156030:13
1561sounds like that you're only getting
156230:14
1563started so we can't wait to see mark
156430:15
1565please Joey so dollar Buster thanks guys
156630:19
1567Chris yeah thanks
156830:21
1569[Applause]